I know I'm not the only one who has heard this old chestnut: "No one reads anymore" or, "We don't need content; our consumers only want pictures and videos". I am by no means an SEO expert but I'm just gonna go ahead and say that is crappy advice, and not true to boot.
Read MoreI find a lot of inspiration at my gym, and not just to workout. This week, my inspiration came in the form of is this sign. It got me thinking about the excuses we all make for not doing something in our lives and more pointedly, our brands and businesses.
Read MoreThis morning, the gym was crowded, which forced me from my usual treadmill, in front of the TV that shows the Cooking Channel (because nothing says 'keep running' quite like watching a program all about dessert) to a treadmill in front of a TV in what I like to call...no (wo)man's land, which is to say...
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